Red McCombs Media - Delivering The Human Element

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Yesterday Facebook announced that they now have 500 million active users.  That’s pretty impressive for a company that started in 2004 as an exclusive network only open to certain schools. Facebook has come a long way though; it certainly isn’t the same Facebook I fell hard for in my freshman dorm at University of Arkansas. [...]

SXSW is going on right now, which means that Austin is buzzing with music, movie & web types. It’s a pretty cool time for our great city, free shows, unknown talent, amazing weather and seminars by some pretty cool people. Yesterday the Austin AMA contributed by hosting a luncheon in which Guy Kawasaki presented on [...]

The funny looking box you see above is a not new technology; however the QR Code is pretty foreign to us in the U.S. QR stands for Quick Response. In the next decade, I believe QR codes will start popping up in U.S. media providing our culture with what we love best; content delivery that [...]

Over the past couple of months there has been quite a bit of banter on the web about whether or not search engine optimization (SEO) will finally fall on its face in 2010. This has been a perennial argument for at least the past ten years, maybe longer. After all, Google keeps updating its algorithm [...]

We are proud to introduce Mobile Marketing Solutions as a new service in our RM Media 2009 product line-up. SMS-based marketing is an emerging tool that is delivering strong results; our clients are already building an active mobile database that’s driving sales, increasing their brand awareness, and promoting customer loyalty.

Well, I am about to take the plunge into the world of smartphones. These hands were made to T9, but my thumbs are getting sore. After weeks of debating I have come to the conclusion that, to me, it is worth it. Worth the extra money I will have to fork over to partake in [...]

So my former cynicism regarding the launch of Bing has been tempered by my initial experiences with the search engine. I still haven’t switched my default search tool to Bing, but I am intrigued that Microsoft will “buy” my loyalty with Bing Cashback. I discovered this when doing a side-by-side comparison of Google & Bing’s [...]

Posted In: commentary, search, trends

The Online Marketing Summit finally made its first visit to Austin, Texas, and they didn’t disappoint. A packed agenda, whirlwind of a day that left attendees with their “Ah Ha” moment, as Founder and CEO, Aaron Kahlow refers to it. There wasn’t a lack for content or conversation, the summit was buzzing with marketers excited [...]

Display Advertising and the Internet still remain a mystery to many of those people out there handling your precious advertising dollars… is that risk you’re willing to take? With internet advertising continuing to grow during a recession, there has to be a reason, and no, it’s not too good to be true; there really is [...]

Posted In: marketing, media, trends

I recently spoke with Victor Lund of the WAV Group regarding the various techniques & strategies we have used to successfully grow small to medium sized business using local search. We have had great success with both paid search through Google pay-per-click and organic search through search engine optimization. The article is focused on the [...]

Posted In: Research, search, trends


 

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